this year, IKEA is celebrating xmas the major way. not only have they launched the vintersaga xmas collection that includes cookies, a saffron roll and a swedish festive drink among other individuals, but they want you to create your have gingerbread höme, clearly in IKEA’s traditional do-it-oneself assembly kits.
‘at IKEA, we believe just about every home deserves to experience like a home – even if it’s created of deliciously sweet gingerbread,’ responses IKEA on the official marketing campaign site.
pictures by IKEA canada
dubbed the IKEA gingerbread höme, this package can be downloaded from IKEA canada’s webpage, in which you will find an assembly card with guidance on how to build each piece which you will later have to assemble. the furniture parts consist of the notorious BILLY bookcase, a Lack desk, JOKKMOKK desk and chairs, MALM bed body, RENS rug and a STRANDMON armchair. the only change is that in its place of making use of an allen key, you will be working with icing to stick the parts together.
‘so do the vacations like a regular swede—gather collectively, make your home cozy and devote time savoring great matters to eat,’ IKEA indicates. ‘whether you make all treats yourself or acquire completely ready-manufactured vintersaga products does not seriously make any difference. the crucial element is currently being jointly. beloved types and fantastic foodstuff. which is the correct taste of a common swedish christmas.’
task data:
title: gingerbread höme / gingerbread dwelling
corporation: IKEA canada
marketing campaign: here
juliana neira I designboom
dec 08, 2020